SEO executive, husband, dog dad

Hi, I'm Eddie.

I've spent 20+ years in SEO, and today I help bloggers, creators and publishers grow their audiences. I write about how Google and social are changing, and what to do next.

Eddie Mercado

What I cover

Three things, every time.

What changed

Google updates, new search features and shifts on social, checked against the primary source before I share them.

What it means

The real risk or opportunity for your site, sized honestly. You've built an audience worth protecting, and I treat it that way.

What to do next

One clear step you can take yourself, so more of your time goes back into your content and your readers.

What changed.
What to do next.

My newsletter on how Google and social are changing, and what creators and bloggers can do about it. Longer reads than Instagram, with the steps written out.

Free. You'll confirm on Substack.

Instagram

Short posts, most weeks.

@eddiemercado.seoCarousels and Reels on what's changing in search and social, in a few slides each.

Follow me on Instagram